Networking is the secret bait to success in the fishing industry. At events like ICAST, fishing legends, innovators, and trendsetters connect, collaborate, and shape the sport’s future. It’s more than the catch — it’s about the connections that spark big opportunities.

For more than 15 years, Pattrie Productions has partnered with Suzie Kenner and the Visit Devils Lake tourism team to help tell the story of North Dakota’s premier outdoor destination. From fishing and hunting to family vacations and corporate retreats, we’ve worked to capture the authentic experiences that make Devils Lake unforgettable. See how our latest video project from AGLOW Media Day continues that tradition.

In today’s hyperconnected world, where AI is reshaping how consumers interact with brands and algorithms seem to change by the hour, standing out is no small task. Rankings fluctuate, search results evolve, and audiences have more content competing for their attention than ever before. For brands — especially those rooted in the outdoor, adventure, and tourism industries — keeping your product, service, and reputation top of mind isn’t just about showing up. It’s about showing up with purpose, consistency, and strategy. And it starts with who you trust to help carry your message.

I’ll shoot you straight — I won’t share my spots, but I will share proven tactics. Early ice is a short, action-packed window if you know where to look. Walleyes haunt points, reefs, and breaks, but one setup consistently produces: moving water near healthy weeds.

Find a feeder creek, river inlet, or spring and you’re in business. My go-to? A river tributary spilling onto a flat with green weeds before dropping into deeper water. It’s a prime ambush spot and the perfect way to start your first-ice season.